MADE IN NEW YORK MEDIA CENTER

Made In New York Media
Center
Incubator/ Dumbo, Brooklyn/ MESH Architectures

Operated by IFP (Independent Filmmaker Project), the 18,000 sq.ft. center was the product of a competitive request for design proposals from the NYC Mayor's Office. Designed and constructed while at MESH Architectures, the facilities included co-working spaces, anchor-tenant private offices, media oriented classrooms, commercial movie theater, gallery, library and restaurant.

Communal functions were staged as pavilions that were sited to optimize their program while designed to have an individual materiality and feel. The exterior of the theater was clad in a seamless projection that had a multitude of functions including digital gallery space, presentation wall and information board.

The interior of the theater exuded a warmth through its materiality, which was a counterbalance to the media driven exterior. Sound absorbent custom felt walls were printed with an abstracted curtain pattern. Wrought iron pipe fittings were used to form a custom chandelier, sconces and railings.

Creating a chalkboard community wall next to the theater allowed for an analog messaging/gallery wall system as a conceptual counterweight to the projection wall's digital wrapping. Within these masses were the men's and women's restrooms. The interior of the restrooms were illuminated by RGB-LED light that slowly cycled through a rainbow of colors. As the color in the room fluctuated, different superimposed scenes from historical NYC films were brought to the forefront of the wallpaper.

A translucent plastic wall at the rear distinguished the library pavilion which was constructed of reclaimed wood and warm, interspersed lighting. Benches/low desk surfaces were incorporated into the shelving to offer a variety of study positions.

The Cafe area consisted of standard sheets of plywood which were then laminated in a walnut veneer to form the restaurant wall-cladding. This combination of materials afforded a thriftiness in construction and a natural interlude from the rest of the media center. The plywood sheets were visually stitched by led linear lighting, allowing for the restaurant to become a lighting element itself. Custom pipe light pendants descended from the ceiling to echo the palate of the theater interior.

Description

Operated by IFP (Independent Filmmaker Project), the 18,000 sq.ft. center was the product of a competitive request for design proposals from the NYC Mayor's Office. Designed and constructed while at MESH Architectures, the facilities included co-working spaces, anchor-tenant private offices, media oriented classrooms, commercial movie theater, gallery, library and restaurant.

Communal functions were staged as pavilions that were sited to optimize their program while designed to have an individual materiality and feel. The exterior of the theater was clad in a seamless projection that had a multitude of functions including digital gallery space, presentation wall and information board.

The interior of the theater exuded a warmth through its materiality, which was a counterbalance to the media driven exterior. Sound absorbent custom felt walls were printed with an abstracted curtain pattern. Wrought iron pipe fittings were used to form a custom chandelier, sconces and railings.

Creating a chalkboard community wall next to the theater allowed for an analog messaging/gallery wall system as a conceptual counterweight to the projection wall's digital wrapping. Within these masses were the men's and women's restrooms. The interior of the restrooms were illuminated by RGB-LED light that slowly cycled through a rainbow of colors. As the color in the room fluctuated, different superimposed scenes from historical NYC films were brought to the forefront of the wallpaper.

A translucent plastic wall at the rear distinguished the library pavilion which was constructed of reclaimed wood and warm, interspersed lighting. Benches/low desk surfaces were incorporated into the shelving to offer a variety of study positions.

The Cafe area consisted of standard sheets of plywood which were then laminated in a walnut veneer to form the restaurant wall-cladding. This combination of materials afforded a thriftiness in construction and a natural interlude from the rest of the media center. The plywood sheets were visually stitched by led linear lighting, allowing for the restaurant to become a lighting element itself. Custom pipe light pendants descended from the ceiling to echo the palate of the theater interior.

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